Last Thursday, new luxury men’s footwear and accessories brand, Paul Drish, held a media launch party for their debut Autumn/Winter 2014 collection at their new showroom in Tribeca.
The event celebrated the launch of the brand and the debut of their first men’s footwear and accessories collection, complete with 26 shoe styles and 7 bag styles.
All Paul Drish shoes feature the brand’s signature purple lining, are delivered in a durable drawer-style jute box, and are tucked inside an embroidered purple cotton dust bag. Each pair comes with a leather shoe horn and an extra padded leather insole for additional comfort.
Great holiday gift for your favorite fellow.
Guests were treated to shoe shines from John Allan’s Premier Men’s Grooming Club while sipping cocktails courtesy of Clyde May’s Alabama Whiskey and Milano Green Vodka.
Paul Drish co-founder Arveena Ahluwalia looking just as fabulous as the collection spoke to the inspiration behind it.
“I wanted to not only create the most comfortable shoe, but also design them on par with other luxury fashion brands. Growing up in India, I always admired the nation’s centuries of craft leatherworking. With the strong integrity in craftsmanship coupled with lower production costs due to a vertically integrated factory, we eliminate the third party and are able to produce high-end leather shoes and bags at competitive prices.”
The Paul Drish showroom, located at 50 Murray Street, is now open to the public for private appointments.
Consumers will enjoy a fully pampered shopping experience from start to finish, whether they stop by the Tribeca loft to sip scotch and try on the shoes, or order via the e-commerce platform (which is available nationwide, with free shipping and free returns).
For more information, visit: www.pauldrish.com.